Nettavisen & Che IT Group: 8 years of digital innovation

Get an inside scoop of Nettavisen's tech evolution!

Since 2014, Che IT Group has been a trusted tech partner for Nettavisen, a leading Norwegian online newspaper (think digital Vikings of news! 📰). Our partnership began with small initiatives. It evolved into creating platforms to enhance Nettavisen's digital ecosystem. This was an exciting chance for our team. We could develop solutions for hundreds of thousands of Norwegian users. We had to meet the high standards of a major news organization.

We aimed to develop three connected platforms: a discount coupon portal (Rabattkode), a financial comparison tool (Kredittkort), and a cryptocurrency service platform. Each project had unique challenges and chances to innovate in the Norwegian market.

A closer look at the challenges ahead

The real challenge? Imagine building a house to withstand regular visitors and thousands rushing in during Black Friday and end-of-season sales (like hosting a digital Viking feast! ⚡). That's precisely what we faced with these platforms. When over 100,000 eager shoppers arrived for the best deals, or careful planners sought to compare credit cards, we had to ensure that everything would function smoothly and without any issues.

Our key challenges included:

1. Integration with Nettavisen's existing infrastructure while maintaining independent functionality
2. Building scalable solutions capable of handling high traffic volumes (100,000+ monthly visitors)
3. Implementing complex affiliate marketing systems with secure tracking and analytics
4. Designing interfaces that are easy to use for both visitors and administrators
5. Ensuring compliance with Norwegian financial regulations and data protection laws
6. Developing custom content management solutions for different types of offers (coupons, financial products)

Behind the scenes: development process

Rolling up our sleeves, we dove into creating something unique. Our development process was like conducting an orchestra (except our instruments were keyboards, and nobody fell asleep! 😎). Every element had to play its part with precision.

1. Custom WordPress Development:

We didn't just install WordPress and call it a day. We built everything from the ground up and wrote clean, efficient code. This would make future maintenance a breeze. It's like building a custom sports car instead of buying one off the lot. The team chose and tuned every part for peak performance.

2. Advanced Feature Implementation:

• Coupons that expire at the designated time.
• Comparison tools that make choosing financial products as easy as online shopping
• A clever system for managing affiliate links that keeps everything transparent and trackable
• Special holiday pages that spring to life when the season arrives
• Lightning-fast updates that keep information fresh and relevant

3. Technical Architecture:

• WordPress Core for content management
• Custom PHP modules for specialized functionality
• AJAX for dynamic content loading
• Responsive design implementation
• SEO optimization features

Performance surge: How the automation helped to skyrocket Nettavisen's stats

The results were nothing short of spectacular. Remember that house we were building? It became a popular digital marketplace that Norwegians love to visit.

The Rabattkode story: Imagine this: Over 100,000 savvy shoppers search for the best deals each month (like a digital treasure hunt, Norwegian style!). The platform hasn't survived – it has thrived, becoming Norway's go-to destination for savings. During Black Friday 2023, the system handled record traffic without sweat.

Kredittkort's rise: It began as a financial comparison tool. Now, it's a trusted advisor for thousands of Nordmenn. They rely on it for key financial decisions. Users aren't just comparing credit cards; they're making choices that affect their financial future.

The bigger picture: these platforms haven't just met expectations – they've exceeded them. Every metric tells a success story, from seamless content updates to a rise in traffic.